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Bexley Terrell

Creative Strategy Director
LinkedIn

Hey there, I’m Bexley and I'm the Creative Strategy Director at Bind Media, where we take care of all things UGC, consumer behaviour and data-driven testing! 

Essentially, my job enables me to utilise both my creative and analytical skills while working with a diverse range of clients.

🎵 Favourite Artist: Sleep Token

🎉 Hobby: I’m a vocalist in an Alt Rock band

Bexley website

Bexley's Insights

Creative

Guide: WTF is Creative Strategy?

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Bexley Terrell
Updated: 24/09/2025
Paid Media

Meta’s new campaign optimisation updates: what you need to know.

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Bexley Terrell
Updated: 11/09/2024
Creative

The growing necessity for creative strategy on paid social.

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Bexley Terrell
Updated: 12/09/2025
Creative

Audience research that informs winning performance creative.

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Bexley Terrell
Updated: 22/09/2025
Paid Media

Every Meta advertiser should know what this is (spoiler: they don’t).

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Bexley Terrell
Updated: 10/06/2025
Paid Media

What can we learn from how the Meta Ads auction works?

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Bexley Terrell
Updated: 23/09/2025