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Bexley Terrell

Creative Strategy Director

Hey there, I’m Bexley and I'm the Creative Strategy Director at Bind Media, where we take care of all things UGC, consumer behaviour and data-driven testing! 

Essentially, my job enables me to utilise both my creative and analytical skills while working with a diverse range of clients.

🎵 Favourite Artist: Sleep Token

🎉 Hobby: I’m a vocalist in an Alt Rock band

Bexley website

Bexley's Insights

Creative

Guide: WTF is Creative Strategy?

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Bexley Terrell
Updated: 07/10/2026
Paid Media

Meta’s new campaign optimisation updates: what you need to know.

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Bexley Terrell
Updated: 07/10/2026
Creative

The growing necessity for creative strategy on paid social.

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Bexley Terrell
Updated: 07/10/2026
Creative

Audience research that informs winning performance creative.

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Bexley Terrell
Updated: 07/10/2026
Paid Media

Every Meta advertiser should know what this is (spoiler: they don’t).

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Bexley Terrell
Updated: 07/10/2026
Paid Media

What can we learn from how the Meta Ads auction works?

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Bexley Terrell
Updated: 07/10/2026

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