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Curious minds, creating impact. Explore our latest thinking on paid media, data and performance creative.
Latest posts.
Creative
The intent gap: what shoppers actually want online
Ellie Langan
Updated: 07/10/2026
Paid Media
Google Shopping ads statistics in 2025.
Eliot Shiner
Updated: 07/10/2026
Paid Media
Your foolproof guide to TikTok Shopping ads.
Eliot Shiner
Updated: 07/10/2026
Paid Media
How to add negative keywords in Performance Max campaigns.
Will Jeffrey
Updated: 07/10/2026
Paid Media
Performance Max campaigns: The ultimate guide.
Bexley Terrell
Updated: 07/10/2026
Analytics
Where to add HotJar code in Shopify.
Elliot Sheen
Updated: 07/10/2026