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Curious minds, creating impact. Explore our latest thinking on paid media, data and performance creative.

Latest posts.

Paid Media

Dynamic keyword insertions: The do’s and don’ts.

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Eliot Shiner
Updated: 14/09/2026
Paid Media

Advantage+ Sales: The essential campaign type for e-commerce on Meta Ads.

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Lewis Day
Updated: 07/10/2026
Paid Media

Every Meta advertiser should know what this is (spoiler: they don’t).

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Bexley Terrell
Updated: 07/10/2026
Paid Media

Learning phases for Paid Media platforms.

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Eliot Shiner
Updated: 07/10/2026
Paid Media

Meta's B2B targeting options on Facebook Ads.

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Yasmine Game
Updated: 07/10/2026
Paid Media

What can we learn from how the Meta Ads auction works?

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Bexley Terrell
Updated: 07/10/2026
Paid Media

Making the most of Pinterest Ads.

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Eliot Shiner
Updated: 07/10/2026
Paid Media

Performance Max campaigns: The ultimate guide.

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Bexley Terrell
Updated: 07/10/2026
Paid Media

Google Ads ad assets in 2026: A beginner's guide.

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Elliot Philpott
Updated: 07/10/2026
Paid Media

How to exclude mobile apps in Google Ads.

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Elliot Sheen
Updated: 07/10/2026
Paid Media

LinkedIn Conversation Ads: A beginner's guide.

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Libby Stephens
Updated: 07/10/2026
Resources

Ultimate Google Ads Data Studio report.

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Elliot Sheen
Updated: 07/10/2026